MEET ALLISON

 Allison Marx
Founder, Amarx Collection 

Hi, I'm Allison. My love for jewelry started early. I grew up in my mother's heels and diamonds. I spent years in the fashion industry, learning styling and how women actually get dressed.

Woman with dark wavy hair, wearing a white blouse, sitting at a dark wooden table with jewelry and a ring on her fingers, and a ceramic dish with gold bangles in front of her.

In 2009, I got engaged. My fiancé, now husband, was shopping for jewelry for me and had nowhere to go. Everyone had a "diamond guy" for the engagement ring. Nobody had one for everything else. There was no in-between for the everyday pieces, the gifts, the wardrobe building. So I launched a career as a jewelry stylist, working one-on-one with clients to build collections at every price point. 

After years inside the industry, I launched amarx collection in 2017. My goal is simple. Jewelry that makes you feel confident. Unique, high quality, and unmistakably yours.

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A woman with dark wavy hair is looking at the camera while adjusting earrings on another woman with straight, brown hair, who is turned to the side and wearing a black top.

My goal is simple. Jewelry that makes you feel confident. 

 Unique, high quality, and unmistakably yours. 

“Once I started with Allison, I couldn’t stop. Now my friends ask me where I got everything.”

— Client, New York

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A woman with wavy dark hair and wearing a black top is working on a laptop at a dark wooden table in a sunlit room.

Let’s talk.

Whatever you're looking for. I can help you find it.